When I was eight years old, my parents gave me a camera to take pictures during a school trip. Surprisingly, the photos were very nice, and people loved them. From then on, it was common to see me with a camera in my hands, taking pictures of everything that caught my attention. My only limitation at the time was the money I needed for film and developing.
Later, I studied Advertising and Public Relations at the facultad de Ciencias de la Información. During these years, I worked as a trainee in several Advertising agencies (Rapp&Collins, Tandem, Lintas). At that point I didn’t think of making a living with photography, but someone offered me a job in a little ad agency; Pool de Creaciones Publicitarias. I began working there as a creative director, and I left as a photographer.
After working some more years as an assistant for some renowned photographers, I can really say that I am a professional photographer.
I have, for a long time now, my own studio in Madrid, equipped with the most advanced digital capture technologies, and a completely reliable color management workflow. I also work as a retoucher and I've worked in digital photography since 1995.
I think that photography and retouching are complementary. The only thing that matters is the final result, not whether it is done with the camera or the Photoshop.
In the last years I’ve worked with almost all the best Ad Agencies in Spain, taking pictures for many internationally renowned brands, for campaigns inside and outside Spain.
I also teach photography in an official School in Madrid called CEV. I am happy to see that some of the students I taught during my almost 10 years as a teacher have now become good and popular photographers.
Today, I can't believe that I didn’t think of being a professional photographer when I was studying. I think I couldn’t do anything else for a living!